Offering memberships to
wine clubs as a gift
is a brilliant idea for anyone who appreciates good wine. I cannot stress this enough: this is not a gift only meant for connoisseurs. Anyone who enjoys a glass of great wine will be delighted to be presented with pre-paid hassle free wine selections delivered to their door every month.
While giving wine is quite common, these types of wine gifts are still not widespread. It is my goal to call your attention to all of their advantages, so that you can profit from them.
Instead of endless and aimless shopping for something that will perhaps be a total failure, you now have the chance to offer something that, provided that you choose a great wine club, will always delight.
Magic in a Bottle
When you decide to choose
monthly wine gifts
over other more traditional options, you are giving a joy that will be repeated over time.
Such is the magic of
wine of the month gifts;
you only give them once, but they are received over and over again.
You can either give a gift of 1-3 bottles per month during a whole year, or a gift of two quarterly case shipments. It depends on what you think will be more suitable for your gift recipient; you will always find something to satisfy your budget and their taste and wine consumer profiles.
On the other hand if you really don't know what to choose, you can always give a
wine club gift certificate
for your friends and family to make their own wine selections.
Ask the Experts
There are many well-known wine clubs offering special deals on
wine club gift memberships;
however, if you want to put your gift selection dilemma in the hands of experts, you should look to the
Wine Gift Club
Here, you can choose between two different wine of the month gift deals, plus a wide selection of wine gift baskets, with the option of customizing them and making them unique by adding fancy wine accessories and other goodies.
Sharing Your Gifts
If you are looking to give a gift that will be bestowed on more than one person at a time, you should look into purchasing some of the sports-themed wine series at
Charity Wines
Mixing the words charity and gift brings to my mind that famous Seinfeld episode where George Costanza tries to get away with giving his co-workers a fake "donation-in-your-name" card for Christmas.
In this case, however, you will be giving your person the pleasure of having helped a good cause (one that George Costanza wasn't quite ready to savor...), AND you will also be offering them the taste of excellent wine.
That is what my old Marketing instructor would have called a total win-win situation. :-)